How do we do it?

Technician.Academy is the training initiative of EXTEND PERFORMANCE. EXTEND PERFORMANCE is the complete, automotive-focused marketing communications branch of the EXTEND GROUP and is considered the world’s leader in online and in-class brand installation within the automotive aftermarket.

Technician.Academy provides automotive training fueled by passion, delivered by experts, to those who keep the automotive industry moving forward. Shawn Collins, EXTEND GROUP Founder & CEO, elaborates on the formation of Technician.Academy: “We’re brand installers, and effective how-to training is key to successfully instilling brand-loyalty among automotive technicians. We’re so committed to our proven, award-winning process, we’re investing in the technicians of today and tomorrow through Technician.Academy.”


Find out how you can be a Technician.Academy trainer.